Where is it's electric based?

it's electric is based in New York, United States.

What sector does it's electric operate in?

it's electric operates in the Clean Energy sector.

Who has invested in it's electric?

Published funders on Causeartist include Pulse Fund.

it's electric

Claim

Curbside chargers powered by the building next door.

Browse related lists

All Clean Energy companies Companies in New York, United States Electric Vehicles Clean Energy companies in New York, United States Electric Vehicles in New York, United States

Related on Causeartist

Founder: Nathan King and Tiya Gordon
Investors: Pulse Fund

Visit it's electric

Locations

New York, United States North America

it's electric builds public car chargers for the curb, which is where most city drivers actually park. The posts are Level 2 chargers. Instead of waiting on a brand-new utility hookup, they connect to power that is already in a nearby building.

Nathan King and Tiya Gordon started the company in Brooklyn in 2021. King is an architect. Gordon leads operations. Their case to cities is straightforward: people who live in apartments, and drivers who work on the street, should be able to charge without a private driveway.

The company says the chargers are installed at no cost to the property owner or the city, and that a building owner can earn income from the connection. As of spring 2026, the founders said chargers were live in seven U.S. cities. Philadelphia has authorized a plan for up to 1,000 curbside chargers. In September 2026, New York City selected it's electric to install 700 charging points across all five boroughs over three years, with the New York Power Authority. A $6.5 million seed round, led by Failup Ventures and Uber, included Pulse Fund.

Key benefits

Charging where the cars already are
The posts sit on the curb, which is the parking that apartment dwellers and rideshare drivers already use.
Power from a building, not a new trench
Chargers tie into electricity that is already in a nearby building, which avoids a slow, expensive new utility connection.
Cities are signing up
Philadelphia has a plan for up to 1,000 chargers, and New York City selected the company for 700 points across the five boroughs.

Impact model

An electric car only helps if the driver can plug it in. In many neighborhoods, most people do not have a garage. it's electric treats the curb as the parking spot and the building next door as the power source. That skips some of the cost and wait of digging a new connection into the street.

The climate gain shows up when a charger lets someone drop a gas car, or lets a rideshare driver stay electric between fares. The company has not published one audited total of emissions avoided. What it has published is where the chargers are going.

Impact metrics

Deployments the company and its city partners have announced: chargers live in seven cities as of May 2026; a Philadelphia agreement for up to 1,000 Level 2 curbside chargers; a New York City award, announced on 15 September 2026, for 700 charging points over three years. Funding: a $6.5 million seed round that included Pulse Fund.

Investors

Pulse Fund

Frequently asked questions

What does it's electric do?: it's electric builds public car chargers for the curb, which is where most city drivers actually park. The posts are Level 2 chargers. Instead of waiting on a brand-new utility hookup, they connect to power that is already in a nearby building. Nathan King and Tiya Gordon started the company in Brooklyn in 2021. King is an architect. Gordon leads operations. Their case to cities is straightfor…
Where is it's electric based?: it's electric is based in New York, United States.
What sector does it's electric operate in?: it's electric operates in the Clean Energy sector.
Who founded it's electric?: Nathan King and Tiya Gordon
Who has invested in it's electric?: Published funders on Causeartist include Pulse Fund.