Sustainable essentials for everyday life.

Photo credit: Public Goods
Public Goods is a membership-based consumer brand offering sustainable household essentials, from personal care and cleaning products to pantry staples, with minimalist ingredients, eco-friendly packaging, and transparent pricing. Founded in 2016 by Morgan Hirtenfelder and Michael Ferchak, the company set out to make better-for-you and better-for-planet products accessible without the premium markups and wasteful packaging that define conventional consumer goods retail.
Members pay a small annual fee to access Public Goods' curated catalog of hundreds of sustainable products, a model that supports mission-driven pricing and reduces reliance on conventional retail margins. The company emphasizes clean formulations, thoughtful packaging design, and tree-planting initiatives across personal care, home, and food categories, giving conscious consumers a single destination for everyday essentials that align with their values without requiring them to research every label.
Public Goods operates a direct-to-consumer membership model, sourcing sustainable formulations and packaging for everyday household products. The membership fee supports the company's mission-driven pricing while reducing reliance on conventional retail markups and wasteful packaging.
Offers hundreds of sustainable household products with tree-planted initiatives and eco-friendly packaging across personal care, home, and pantry categories.
Membership Model
Small annual membership unlocks access to sustainably sourced household essentials.
Clean Ingredients
Personal care, cleaning, and pantry products formulated with simpler, better ingredients.
Eco Packaging
Focus on reducing waste through thoughtful packaging and product design.
Everyday Essentials
Curated catalog spanning home, body, and food categories for conscious consumers.
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