Cookie preferences
We use essential cookies for sign-in and security. With your permission, we also use Plausible Analytics to understand how the site is used. See our Privacy Policy
Sustainable fashion company for environmentally-conscious women's clothing and accessories.
Reformation is a sustainable fashion company that specializes in creating environmentally-conscious women's clothing and accessories. Their product range includes dresses, tops, jeans, sweaters, shoes, bags, and wedding attire, all designed with sustainability as a core principle. The company positions itself as the second-best option after being naked when it comes to sustainable fashion choices.
Reformation was founded with the mission to make sustainable fashion accessible and stylish for modern women. The company's tagline "Being naked is the #1 most sustainable option. Reformation is #2" reflects their commitment to environmental responsibility while maintaining a sense of humor and relatability. They have built their brand around the idea that fashion doesn't have to compromise the planet.
Reformation's impact lies in their ability to demonstrate that sustainable fashion can be both trendy and responsible. By offering a wide range of clothing options from everyday essentials to special occasion wear, they make it easier for consumers to make environmentally conscious choices without sacrificing style. The company regularly publishes sustainability reports, showing their commitment to transparency and continuous improvement in their environmental impact.
Reformation creates impact by integrating sustainable practices throughout their clothing production process, from material sourcing to manufacturing methods. Their business model focuses on creating stylish, high-quality garments that reduce the environmental footprint of the fashion industry while making sustainable fashion accessible to a broader consumer base.
The company demonstrates their commitment to transparency by publishing annual sustainability reports, with their 2025 report recently released. This approach allows them to track and communicate their environmental progress, helping to educate consumers about sustainable fashion choices and setting industry standards for environmental responsibility in clothing production.
Eco-Friendly Materials
Uses sustainable materials to create fashionable clothing.
Transparency
Provides transparency in their supply chain and environmental impacts.
Fashion with a Purpose
Encourages conscious consumerism among shoppers.
