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Liquid I.V.

Electrolyte drink mix that hydrates faster than water while tackling the global water crisis.

Liquid I.V. is a hydration company that produces electrolyte drink mixes designed to hydrate faster and more efficiently than traditional sports drinks. Their products contain 3x the electrolytes of leading sports drinks and come in various flavors including Lemon Lime, Cotton Candy, and Strawberry Lemonade, with options for sugar-free, energy, immune support, and kids' formulations.

The company has built impact work into their brand DNA, approaching global challenges with the same boundary-pushing mindset they apply to their product formulas. Their mission centers on delivering hydration where it's needed most while addressing critical issues like clean water access and sustainability.

Liquid I.V. matters because they're tackling the global water crisis while providing effective hydration solutions. Through their Impact Program, they've pioneered change in clean water access, hydration aid, and sustainability, helping communities from Appalachia to disaster relief zones worldwide. Their business model demonstrates how companies can create meaningful social impact while serving consumer needs.

Impact model

Liquid I.V. operates on a revenue-sharing impact model where over 1% of their revenue directly funds their Impact Program, creating sustainable funding for clean water access, product donations, and sustainability initiatives. They partner with leading humanitarian and community-based organizations to fund water access projects globally while delivering hydration aid to communities in need.

The company has donated 15 million servings of Liquid I.V. annually and provided over $6 million in grants to partners expanding clean water access to date. They aim to provide 2 million people with increased access to clean water by 2026 and commit to donating 150 million servings over the next 10 years.

Impact metrics

15 million servings of Liquid I.V.