Fed-Up Foods

FedUp Foods is the leading sustainable private label beverage manufacturer in North America, specializing in fermented functional beverages including kombucha and cold brew products. They offer turnkey private labeling services for top global retailers, providing end-to-end support from ideation and formulation to production, testing, packaging, and fermentation.

The company was founded in 2008 by two mothers, Sarah Mullins and Jeannine Buscher, who bonded over their love of kombucha and began making it as a healthy alternative for their children. Starting from a small kitchen in Asheville, NC, they initially gifted jars to friends and families before selling through farmers markets, eventually opening the first commercial kombucha brewery in the Southeast on a 180-acre farm in the mountains of Southern Appalachia.

As a certified Benefit Corporation, FedUp Foods operates with people and planet at the forefront, using business as a conduit for positive social impact. They leverage biotechnology, regenerative ingredients, and sustainable practices in their manufacturing processes, prioritizing regenerative sourcing and investing in the regeneration of the planet while crafting high-quality functional beverages that promote health and wellness.