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Biofluff

Plant-based, compostable outerwear made from natural fibers.

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Bio Fluff is a circular fashion brand making outerwear, primarily puffer jackets — filled with plant-based natural fibers instead of conventional synthetic insulation like polyester or virgin down. The brand's core product uses materials that are biodegradable and compostable, designed to break down at end of life rather than persisting in landfill or shedding microplastics throughout their use.

Founded in response to the fashion industry's dependence on petroleum-derived materials, Bio Fluff builds its entire product logic around what happens to a garment when it's no longer wearable. By choosing natural fill and certified organic outer fabrics, the brand creates outerwear that participates in biological cycles rather than disrupting them.

Key benefits

  • Compostable at end of life

    Plant-based fill and natural fabrics are designed to biodegrade rather than persist in landfill.

  • No microplastic shedding

    Natural fiber insulation eliminates the microplastic pollution associated with synthetic polyester fill.

  • Plant-based insulation

    Warm, high-performance fill derived from natural plant sources instead of petroleum-derived synthetics.

  • Circular by design

    Every material choice is made with end-of-life in mind, closing the loop in a historically hard-to-recycle product category.

  • Backed by leading sustainable investors

    Astanor Ventures — specialists in sustainable food and materials — backs Bio Fluff's mission and scaling strategy.

Impact model

Bio Fluff addresses one of fashion's most persistent material problems: the dominance of synthetic insulation in outerwear, which sheds microplastics during washing and contributes to landfill accumulation at end of life. By replacing polyester fill with plant-based natural fibers, the brand removes these harm vectors from the product lifecycle entirely.

The compostable design means that when a Bio Fluff garment reaches end of life, it can re-enter biological systems rather than becoming waste. This closes the loop in a product category — insulated outerwear — that has historically been one of the hardest to make circular.

Impact metrics

BioFluff World's first 100% plant based fur, shearling and plush BioFluff

Frequently asked questions

What does Biofluff do?
Bio Fluff is a circular fashion brand making outerwear, primarily puffer jackets — filled with plant-based natural fibers instead of conventional synthetic insulation like polyester or virgin down. The brand's core product uses materials that are biodegradable and compostable, designed to break down at end of life rather than persisting in landfill or shedding microplastics throughout their use…
Where is Biofluff based?
Biofluff is based in France.
What sector does Biofluff operate in?
Biofluff operates in the Circular Economy sector.
Who has invested in Biofluff?
Published funders on Causeartist include Astanor Ventures, SOSV.

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