In episode #7, I connect with Leila Veerasamy, Founder and Creative Director of PA.NI Swimwear, a sustainable brand that seeks to normalise swimwear in India by offering timeless clean designs, universally flattering to South Asian women’s diverse body types. Their swimsuits are made with ECONYL®, a regenerated nylon yarn developed from discarded fishing nets and other plastic waste found in the ocean.
Leila is true global citizen, raised in Toulouse, France and Mauritius. She came to India in June 2015 after graduating from Brown University with a double major in Development Studies and Economics.
In this episode, Leila dives into the production process and her love of ECONYL®, finding the right words to respectfully talk about diverse body types in fashion, and our thoughts on the stigma around body image in South Asia, Mauritius, and the western world.
Tune in to learn:
- What is ECONYL® and how it is made
- Why you need to continually innovate your process as a brand and a consumer
- The challenges of diverse representation in fashion in India
- Comic Book Aims to Dispel Myths and Stigmas Associated With Menstruation
- Empowering Mothers in Sri Lanka Through Plant Based Fashion
- Using Technology Innovation Frameworks to Make a Social Impact
- The Inspirational Story Behind the Creation of The Make-A-Wish Foundation
- Bringing Social and Environmental Consciousness to Swimwear
What's Your Reaction?
I am a social entrepreneur. That means I use business as a catalyst for social goodness. I am deeply passionate about sustainable travel, zero waste living, ethical fashion and social good. I currently run North India's first zero waste guesthouse, Hara House, and am the Content Director at Causeartist.