Meet Bonfolk Collective. A new sock social enterprise in New Orleans, LA. With every pair sold through Bonfolk Collective, a pair will be donated to a local shelter or individual in need in New Orleans, LA. It’s easy for most of us to forget how important socks are to our health since most Americans have easy access to a clean pair daily. At times we can forget about the many Americans who live without this luxury. Clean socks are essential to disease prevention, foot pain, warmth, & overall quality of life. When purchasing a pair Bonfolk Collective socks, you’re not only supporting a small business, but you are also helping the less fortunate in the local community.
The socks that are donated are not the same socks that you will purchase. The donated socks are specifically created for the needs of those less fortunate. The socks that are donated are a high quality sports sock made using premium cotton that wicks moisture. They are anti-bacterial & solid black in color to show less visible wear.
Founder, Janna Hart, spent time at Fashion School in L.A. While on the West Coast she lived near the infamous skid row in Los Angeles, which opened up her eyes a bit more to the homeless issue in the United States. According to the National Alliance to end Homelessness: On a single night in the United States, over 500,000 people are experiencing homelessness. Many of these individuals are without warm, healthy, and comfortable socks everyday.
Below is a quick Q&A with Janna Hart, founder of The Bonfolk Collective.
Living in L.A. and being close to Skid Row seemed to have a big influence on starting Kinfolk. What did you see and learn from that experience that you wanted to bring back to New Orleans?
Why not start Bonfolk in L.A.? What was it about NOLA that brought you back to the city to start your social enterprise?
When you found out that socks are the number one requested items in homeless shelters across the country, what was your reaction, were you a bit shocked by that?
The New Orleans Mission will be the first recipients of the donated socks. Do you plan on getting other homeless shelters involved in the future?
You have six awesome pairs in the collection right now. What is your favorite pair?
As your brand starts to grow, have you thought about the bigger picture yet? If so what do you think that looks like for Bonfolk collective?